As the CDS Global Summit is right around the corner, much preparation is going into the content of the event. Following along with our theme, Consumers Driving Change, this year’s event will include two client panels on the topics of data and customer touchpoints. We’re crafting the panels to be thought-provoking and insightful in terms of learning ideas and best practices from your peers.
Our first panel during the CDS Global Summit will focus on the topic of data – how it’s used, what the impact is to publishers and most importantly, how it can shape and change the culture of the media industry.
The data panel will be moderated by Rick McFarland, VP of Data Services, Hearst, with panelists as follows:
- Charlie Swift, VP of Strategy and Marketing Operations, Hearst Magazines
- Chris Purcell, VP of Consumer Marketing, TC Media
- Greg Wolfe, President, Circulation Specialists, Inc.
As a whole, each panelist is set to provide a unique perspective on how their organizations are using data to be more efficient and change the culture within their organizations.
If you’re a CDS Global client and haven’t done so already, contact your Client Director or Account Manager to register for the CDS Global Summit!
